Attention: Musicians. Stop being clever with your websites.

When seven blogs that are giving your music away for free occupy the front page of the google results for your album and your own shop doesn’t even appear, you are losing money, Moon Wiring Club. Income from recordings is at a premium (and MWC is a studio-based act that doesn’t tour, so it’s even more important for them) and the need to make it easy for people to find your goods and give you money is pressing, to say the least. Taking the time to construct a decent shop with clear copy and good metatags and making sure it’s linked clearly from every page on your site gives both the search engines and regular visitors a clear way to reward you for your work.

(This is without going into the fact that Moon Wiring Club’s site doesn’t feature their name in the domain.)

Submit a Comment

Your email address will not be published. Required fields are marked *