Mar

26

“Design Coding” by The Poetic Prophet (AKA The SEO Rapper)

Filed Under General Advice | 1 Comment

A crash course in coding your site’s design for SEO, set to a beat? OK, we’ve got that.

Mar

22

Searchpeers | March, 2008 Update

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We’ve just helped Graphic Novel Addict, a new comic book club that offers a unique graphic novel forum, kick off with a Wordpress blog and some SEO-minded site design. With comics being the hip new medium now, it’s a good time for that sort of thing to do some outreach on the local level. They’re working with a Somerville, MA comic book shop to offer something that’s more Iron Man than Oprah for the people.

For the last few weeks, we’ve also been producing content for a data security equipment company that sells a broad variety of products for corporate security as well as individual identity theft prevention. Data Devices, International offers degaussers, hard drive erasers, and other gear that helps you keep your data yours. It’s a slow-ish process, not least because they’re using a Yahoo! sStores interface that severely limits the way you can add metatags and change URLs. Still, they’re making a game effort of it with our help and the content’s already much more spiderable and friendly. They were already using a data security blog before we started, and that’s soon going to be a part of their overall strategy in getting more, fresh content on the site quickly.

There are other clients that we’re unable to discuss due to nondisclosure agreements, but I figured it was time to let everyone know that we do, indeed, do the small business search engine optimization we put in the header. If you’re based in Boston, I’ll buy you a cup of coffee if you want to hear how we can help you get more from search.

Feb

26

Right now!

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Go check all your description tags and make sure you don’t have any duplicates on your site.  Rewrite with keywords in mind!

(This post brought to you after several weeks of me being far too busy to update this site.)

Jan

3

Using Flash on your site?

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This article on a major vulnerability in Flash at The Register should be read by anyone who uses the product on their site. (I’d also like to remind you that Ajax does a lot of the same things that you like about Flash, but more quickly, and is search engine friendly.)

Jan

2

John Miller’s excellent “All I Really Need To Know About Search Marketing I Learned In Kindergarten”

Filed Under Search Marketing News | Leave a Comment

This article from last September is a fantastic primer to making search marketing work for your business.  From using adwords to user privacy, this is a perfect checklist to make sure you’re being ethical and intelligent with marketing for search.


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